The Effective Communication-Free-Samples for Students-Myassignment

Question: Discuss about the Effective Communication. Answer: Introduction The effective communication is inherent process in the business world and it determines the success or failures of the organization (Vl?du?escu, 2014). The business communication is concerned about the information sharing between two or more people and which is beneficial from an organizational point of view. The act of business communication can be viewed as a way of interaction in which the employees, administration and the management communicate with each other so that the organisational goals are realised (Vl?du?escu, 2014). This essay would strive to identify the two examples of business communication, out of which one is considered as an excellent one and another one is a poor one. The comparison and the nature of the communication would be discussed along with the identification of the nature of communication that was successful. The critical analysis of the effect of the business communication would be done. Discussion There are several examples of business communication in the modern times. Wal-Mart has good network of vertical communication channels in which there are both upward communication and downward communication displayed in the organization (Gallois Giles, 2015). In the company, there is a distinguished upward flow of the various information from the subordinates levels to the superiors (Gallois Giles, 2015). The employees are encouraged to share their views regarding the management course of action and the decision making aspects of the organization. This kind of communication helps the company management to learn if their company policies are acceptable by the employees of the organization. This often makes the company management to determine if there is the existence of problems in the organization. It also helped the company to gather valuable ideas from the company management. This is because of the fact that the employees can give innovative solutions to various problems evident in the organization (Gallois Giles, 2015). It is also an effective model for getting as well as receiving feedbacks regarding crucial managerial functions. The downward communication is helpful in maintaining the information flow from the top management of hierarchy to lower level of management (Enuoh Inyang, 2016). This has helped Wal-Mart to inform all the employees regarding the values, ethics and core competencies of the firm. They are useful when the senior management feels the need to announce important decisions within the organization (Enuoh Inyang, 2016). This mode of communication gives motivation to the employees working at Wal-Mart. They also increase the operational efficiency as the employees feel valued in the organization. In spite of the fact that the business communications are useful in modern organizations, however, if it is not done in a proper manner, then it can be bring poor outcomes in the organization (Thomson et al., 2015). One of the most relevant examples of poor communication in business is the poor communication regarding the in office policy of Yahoo (Thomson et al., 2015). It used a poorly constructed memo to communicate with the employees regarding the internal policy of the organization, which the employees perceived as something different. Due to the poor construction of the memo, the employees perceived that the organization was asking a ban on the telecommuting mode of work (Thomson et al., 2015). In other words, the employees thought that they were not supposed to work from home and it is mandatory for them to perform their work duties from office (Cardon, 2015). The tone as well as the tactics of the written communication has infuriated many employees. This also affected the com pany morale as there was miscommunication between the employees and the management. The two companies demonstrated contrast communication methods and they had different nature of the communications. In the first company, there was face to face communication while in the second company, there was online mode of communication. In Wal-Mart, there were vertical communication channels, which implied that the communication was exchanged between the different positions in the hierarchical level of the organization (Austin Pinkleton, 2015). The main focus of communication in Wal-Mart was that it was conveyed between two or more persons who are in physical proximity (Austin Pinkleton, 2015). There was face to face communication of the business ideas, companys policies and more. The higher management was interacting with the junior management level on a face to face basis, which helped them to identify any given set of problems in the workplace (Austin Pinkleton, 2015). On the other hand, the senior management of Yahoo did not have any idea regarding the understanding leve l of the team members, which helped in the miscommunication of the companys new policy. In the age of technology penetration, it is important for the companies to use the online channels in a proper way (Niehaves Plattfaut, 2014). In the case of Yahoo, the online communication was not drafted in a proper manner and there was lack of clarity of the actual message. There was significant negligence of the fact that online communication should be written in an appropriate manner which would help the receiver to get the meaning of the message instantly. The type of communication that worked for Wal-Mart is the combination of upward as well downward modes of communication. The downward communication helped the organizational leaders to maintain organizational discipline and enhancing the organizational efficiency. This is because of the fact that there is greater coordination of the organizational activities. There is an effective communication of the goals of the organization. The organizational senior management are able to make easy delegation of the tasks as there is more chain of command in this kind of communication (Morden, 2017). There are several advantages of the upward communication such as employee feedback as the employees are encouraged to give their valuable feedback. There is also greater possibility of the mutual trust that brings the managers and employees close to each other (Morden, 2017). There is a growth of trust in which there is strong relationship between the employees and the employer. This kind of communic ation also helps in increasing the motivation level of the employees (Wang, Noe Wang, 2014). This is beneficial for the organization in the long run as there would be lowering of the attrition level (Morden, 2017). The low turnover of the employees would lead to a reduction in the operational cost of the company. There are certain aspects of the online communication that did not work for Yahoo. The lack of face to face interaction in communicating the important policies of the organization led to big misunderstanding. This is because of the fact that the memo was not constructed in an appropriate and clear manner (Morden, 2017). There is an absence of physical cues in the online communication channels as the employees are not able to witness the gestures and facial expressions of the senior management (Jiang, Heng Choi, 2013). The use of wrong phases and terms often aggregates the issue of improper communication. There is also a possibility of information overload as the message may deviate from the actual message intended. The memo has disadvantages for using in standard communication in business (Hall Etling, 2014). There are not considered useful tools as they are unable to convey multiple areas of information to the employees of the organization (Morden, 2017). The one way communication process used in memo has resulted in major misunderstanding between the employees of Yahoo. The memo is a tool in which the receiver is unable to share their level of understanding of the message (Chvez-Santiago et al., 2015). Hence, this tool of communication did not work out for the company. The particular mode of communication in Wal-Mart enhanced the organizational culture of the company as the employees were motivated in working in the organization. This helped them to achieve the organizational outcomes easily as they are motivated to give better performance. This however was just the opposite in the case of Yahoo. The negative communication caused lack of motivation of the employees as they believed that they need to work from office only. It damaged the company ethics and there was significant change in the positive organizational culture. The employees were frustrated and this decreased the employee productivity levels. Conclusion The effective business communication is one of the pre-requisites of the business environment and it can determine the success or failure of the organization. The essay discussed one good communication flow and one poor communication method displayed in two different business. A very good example of vertical communication was displayed at Wal-Mart and improper communication mode was displayed in the Yahoo. The nature of communication process in each of the business models were discussed in detail. The comparison as well as contrast of the nature of communications in both the companies are discusses in detail. 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