Marketing Essay Example | Topics and Well Written Essays - 500 words - 15

Marketing - Essay Example ographic and behavioral factors specifically computer and internet literacy and the costumers’ need for a more convenient and high quality education. Through the help of technology, the company is able to learn more about the interests and lifestyles of prospective customers. For instance, the company analyzes the online behavior of customers, finds out which affiliates send the most visitors, and tracks response to online promotion. The company also looks at the demographic factors of their previous and current students in order to know more about their prospective customers and employ effective marketing strategies to target them. As with any other business organization, Cyber Health has formulated its own marketing mix using the 4Ps-product, price, promotion, and place. Looking at the company’s marketing strategy, it can be seen that they are utilizing 4Ps which closely complement each other. In the surface, the company’s product is high quality medical education through the use of advanced technology. However, it can also be seen that the company is also selling convenience for students who are also preoccupied with other responsibilities. It should be noted that as opposed to the traditional educational system which handles thirty or more students in a class, Cyber Health gives a more customized product by letting the student study at his or her own pace and by giving exercises to the areas that each student needs most. In terms of pricing strategy, Cyber Health can afford to price more competitively due to the lower operational and administrative cost. As opposed to traditional institutions, promotions in the company are mostly online, from search engines and affiliates. The company also uses its accreditation from medical institutions to enhance its image. Cyber Health operates in the cyberspace and is not limited by geographic boundaries. Thus, the company can afford to serve almost all states in the

Criminal activity Essay Example | Topics and Well Written Essays - 500 words - 2

Criminal activity - Essay Example In the criminal judicial system, discretion plays a very significant role especially as to how decision-making process are made by each of players involved and the interdependence that they have. The court administrator has a very important task of not only giving such ample time for the judge to effectively adjudicate cases, but must also display â€Å"management knowledge and capability† for the judiciary to fulfill its function (USAID, 2006). Hence it necessarily sees to it that there is a smooth and efficient operation of courts. Selection of a court administrator should not only be based on his or her knowledge of the law but must also have such management skills to cope with such responsibilities and therefore, should have a high degree of competence and qualification.. In reality however, judges appoint or select a staff of their own who may not necessarily hold such qualifications required or desired of a court administrator (Neubauer, 2007). Aside from this selection problem, bureaucracy must also be taken into consideration as there is a need to manage large numbers of personnel as well appropriately budget the local government or state funded operations of courts (Neubauer, 2007). The efficiency in the operation of courts is not only affected, but impacts as well on the judgment of a court administrator’s discharge of duties. The prosecutor, an important player in the criminal justice system, has such â€Å"broad discretion† in the choices available to him in a criminal case such as â€Å"filing charges, prosecuting, not prosecuting, plea-bargaining and recommending sentence in court† (Garner, 2004). However they also must ensure that justice is dispensed with in each case they handle (Neubauer, 2007). Their conduct is governed by rules of procedure, which in case of violation, may be admonished by the district attorney’s office